CEO Naama Bloom on “Why failure is so important to career success”

Failure for many professionals is seen as something that should never happen, and that we should be ashamed of. Naama Bloom, founder and CEO of HelloFlo, disagrees. In her keynote at The Lady Project Summit, Naama believes: "Every successful person that you know has failed their way into where they are. And they're failing every day and dealing with it, which is getting them where they need to go." Often times, many young professionals focus on on only their successes. Bloom advises to spend more time focusing on the failures and figuring out how to fail less. "If you're trying to do something big," she said, "you need to build up that layer [of thick skin]'ll bounce back quicker."


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